The Black Friday Blackout (and 4 Key Tactics for Avoiding it Next Year)

Black Friday is an exciting time for retail. It kicks off a 1-month period that generally accounts for 30-40% of annual sales for many companies. This year did not disappoint ...
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Is Your Website Ready for the Holiday Rush?

The holiday season is upon us with Cyber Monday right around the corner, one of the biggest traffic days for eCommerce businesses with a lot of promised revenue ahead. ...
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Visibility in Building Digital Brand Experiences

You have heard the saying that great brands build great experiences. From Apple to Google to Disney, the key to creating a powerful brand that people gravitate towards is tied ...
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Session Replay: From Nice-to-Have to Mission Critical

I remember where I was the first time I saw session replay - what appeared to be a video of a customer’s actual online session played before my eyes. I was sitting in the ...
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Maximizing Results in a World of Continuous Delivery

Businesses are under constant pressure to innovate in order to compete in a world where even the slightest stagnation can put you at a disadvantage.  New interfaces, new ...
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Using Digital Intelligence Analytics in a DevOps Team

DevOps isn’t necessarily a set of tools, but rather a cultural philosophy where silos are broken down between engineering teams to improve software quality and collaboration. ...
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Time is the Enemy: Quickly Finding & Fixing Digital Experience Issues

Your best customer has just sent an email to customer service complaining about an issue they experienced while on your site, ultimately preventing them from purchasing an item ...
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Why Digital Experience Analytics is a Must for eCommerce Platform Migrations

So you have decided that it is time to make the move to a new eCommerce platform. Everyone is excited about the new capabilities that comes from upgrading the technology behind ...
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