Quantum Metric Blog | Jake Makler

Security as a Differentiator (Part 2): Integrated Design

By: Jake Makler on 01/29/19 13:10

We recently introduced the concept of security as a competitive advantage. Organizations are seeking to differentiate themselves based on the way they treat customer data - and ...

Security as a Differentiator (Part 1): CES 2019 Takeaway

By: Jake Makler on 01/15/19 10:07

This year's Consumer Electronics Show did not disappoint in satisfying our insatiable hunger for flashy new tech. Whether it was a roll-up television, an oven that shows you ...

Top 5 Digital Experience Predictions for 2019

By: Jake Makler on 12/31/18 9:30

So, I am not a fortune teller in my spare time. But I do think a lot about the state of digital customer experience and what the future might entail. Each year, consumer ...

Tealium and Quantum Metric Partnership: Bringing Digital Experience Insights to the CDP

By: Jake Makler on 11/29/18 8:25

One of my favorite commercials features a person in a white coat holding dental instruments, identifying a cavity, but then noting he isn’t actually a dentist but rather a ...

The Black Friday Blackout (and 4 Key Tactics for Avoiding it Next Year)

By: Jake Makler on 11/27/18 10:53

Black Friday is an exciting time for retail. It kicks off a 1-month period that generally accounts for 30-40% of annual sales for many companies. This year did not disappoint ...

Session Replay: From Nice-to-Have to Mission Critical

By: Jake Makler on 10/08/18 11:02

I remember where I was the first time I saw session replay - what appeared to be a video of a customer’s actual online session played before my eyes. I was sitting in the ...

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